Franchising Bistro Angelo restaurant
BISTRO ANGELO, unlike any typical specialty restaurant, provides a unique combination of excellent food and value pricing with a fun and entertaining ambiance. Bistro Angelo is essentially the answer to an increasing demand of the public: 1.) high value for money; 2.) non-acceptance of anything that does not meet their expectations; and 3.) entertaining atmosphere along with a unique dining experience.
Conceptualized and owned by Mr. Jon and Em Umali on April 23, 2000, the success of BISTRO ANGELO hinges on the strength and acceptance of a fairly new market. Its main thrust is to be differentiated from all the restaurants in Nasugbu, Batangas. “Find your niche and stay focused” has been the guiding aphorism of the owners.
BISTRO ANGELO is a medium-sized specialty restaurant serving healthy and contemporary-style food with a fusion of menu (from various local and foreign influences). Foods offered at the restaurant are sizzling steaks, delicious pastas gourmet sandwiches, all-time Filipino favorites, cocktail foods (Western and Mexican), and others.
The vision of BISTRO ANGELO is to be the market leader of the specialty restaurant category in every town and small city in the country, while continuously raising the customers’ level of food appreciation.
The concept targets new and mounting markets. BISTRO ANGELO is faced with the opportunity of being the first-mover in the ”upbeat specialty restaurant” concept for provincial and suburban locations. The unswerving popularity of steaks and pastas, combined with value-price point, has proven to be a winning abstraction at the present market and is expected to produce the same results in other areas across the country.
PHP 300,000.00 for the first 3 Franchisees
PHP 500,000.00 for the succeeding Franchisee
- Trade Name and Proprietary Marks
- Site Approval
- Construction Supervision
- Training for:
- Franchise Management
- Kitchen Staff
- Service Crew
- Procurement Program
- Marketing Assistance
- Pre-Opening Assistance
- Grand Opening Assistance
- Post-Opening Assistance
- Confidential Operations Manual
- Research and Development
FRANCHISE AGREEMENT: 5 YEARS
RENEWAL TERM: 5 YEARS
OUTLET INVESTMENT: P400, 000.00 + estimated
ROYALTY: 5% of Gross Sales
ADVERSTISEMENT FEES: 1% of Gross Sales (see FAQ’s)
REQUIRED SPACE : Minimum of 80 sq. meters
HIGHLIGHT OF THE BENEFITS:
- Use of business name and trade mark
- Utilization of business system
- High quality menus and food service
- Profitable business venture
- High credibility of the establishment
- Site selection assistance and evaluation
- Rigorous training
- Pre-Opening assistance
- Effective field service
- On-going operational support
- Procurement Program
- Confidential Operations Manual
Q: TO WHOM DO YOU AWARD FRANCHISES?
A: To people with preferably successful professional track record, not necessarily in the food business, and with emphasis on people-handling skills and management. Franchisee should be motivated to succeed and be outgoing people with a good entrepreneurial spirit. It is important that franchisee accepts the pros and cons of franchising; those that desire total control are not suitable to be franchisees.
Q: DO YOU REQUIRE HANDS-ON MANAGEMENT FROM THE FRANCHISEE?
A: It is preferred; however, if not possible, the Franchisee must hire a professional Manager, which will be rigorously trained by the Franchisor.
Q: WHAT ARE THE ADVERTISEMENT FEES?
A: They are: 1% of Gross Sales for Local Store Marketing to be spent by the Franchisee to promote BISTRO ANGELO within his/her territory; P10, 000.00 for the Grand Opening of the outlet; and 3% of Gross Sales for the National Advertising Fund, when such is established.
Q: WILL BISTRO ANGELO PROVIDE THE SITE CONSTRUCTION OF THE BUILDING OR OUTLET?
A: Each Franchisee is responsible for securing his own location. BISTRO ANGELO prefers Franchisee to be located in towns and suburbs. All potential sites must be submitted to BISTRO ANGELO Corporate Office for approval. The building construction and renovations are entirely at the expense of the Franchisee.
Q: WHO WILL BE RESPONSIBLE IN THE STORE LAYOUT?
A: The Franchisee will be furnished with a floor plan, sketch and basic specification for a BISTRO ANGELO outlet and the architect of Franchisee is in charge in customizing the basic plan to the dimension of the proposed location under the supervision of a BISTRO ANGELO in-house architect and approval by BISTRO ANGELO Corporate Office.
Q: IS THE FRANCHISEE REQUIRED TO BUY ALL HIS EQUIPMENT AND SUPPLY NEEDS FROM BISTRO ANGELO?
A: As a BISTRO ANGELO Franchisee, you are required to purchase from specific suppliers as stipulated in the Procurement Program.
Q: WHAT PRE-OPENING SERVICES DO YOU OFFER?
A: Prior to and upon opening, BISTRO ANGELO representatives will assist you with training personnel, ordering equipment and inventory, marketing, and arranging the Grand Opening.
Q: WHAT ABOUT TRAINING?
A: BISTRO ANGELO has spent a great deal of time and effort in developing its products and system, and accepts no compromise in quality control. We require Franchisees, Managers, Cooks and Service Crews to complete our training program and demonstrate mastery of certain skills. The cost of training is already included in the Franchise Fee.
RK Franchise Consultancy
Ground Floor Minnesota Mansion, 267 Ermin Garcia, Cubao
1109 Quezon City, Philippines
Manila (02) 912-2946, 912-2973, Nationwide Tollfree: 1800-10-88888RK