Tuesday, March 11, 2008

Franchising Bluegre Specialty Coffee

Ever heard of durian coffee? This is but one of a huge line of specialty coffee products available at Bluegre which is currently offering it's franchise to the whole of the Philippines. Bluegre coffee is Davao's first and leading specialty coffee shop found in 1998 by husband and wife, Gatchi and Larcy Gatchalian, both from Manila but consider themselves Dabawenyos by heart.

Blugre coffee has two branches, one in Landco Corporate Center and at Matina Town Square, Davao City. Established in June 1998, Bluegre's coffee claim to fame is it's signature drink, durian Gatchpuccino, a hot cappuccino concoction that blends espresso and the fruit durian wonderfully. It has been dubbed as the king of all coffee.

Bluegre is responsible for creating a coffee culture in Davao, and leads the pack mainly because of the coffee lifestyle experience which Dabawenyos enjoy up to now and hopefully share to the rest of the archipelago.

Bluegre coffee was recently chosen as the National Shoppers Choice as best coffee shop in Davao. Bluegre Coffee is now ready to offer franchise outside Davao with location and franchisees strong business sense as the primary considerations for awarding such franchise.

Franchise Fee: 600,000.00 Pesos

Inclusive of:
  • Trade name and proprietary marks
  • Site approval
  • Training for franchisee, supervisor, barista and service crew
  • Procurement program
  • Marketing assistance
  • Opening assistance
  • Operations manual
  • Research and development
Franchise agreement
  • 5 years renewable
  • Total initial investment 3.5 million pesos
  • Royalty 5% of gross sales
  • Required space 80 square meters
Contact Details:

RK Franchise Consultancy
Ground Floor Minnesota Mansion,
Nationwide Tollfree: 1800-10-88888RK

267 Ermin Garcia, Cubao,
1109 Quezon City, Philippines
Manila (02) 912-2946, 912-2973

Cebu Office (032) 273-3827, 238-3933
16SA Mars St., Villa Christina
Punta Princesa, Cebu

Cebu Office (032) 273-3827, 238-3933
16SA Mars St., Villa Christina
Punta Princesa, Cebu

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