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Saturday, December 16, 2006

Franchising Hap Chan Tea House


Starting out in 1997 as a small tea house in Manila, and serving only the Filipino-Chinese favorites mami, lugao and dimsum, Hap Chan began franchising its restaurant chain in 1999 through Hap Chan Trading & Management Corporation. Hap Chan Tea House has slowly grown its menu and reach with outlets as far south as Tacloban in central Visayas. A popular stop for dinner fare, its Dakota branch counts among customers standing in queue senators, judges and various public officials holding office nearby. Hap Chan principal shareholder and a cook for the last 30 years, Kwok Man Wah and his team of Hong Kong cooks, continue to study and improve their craft, developing dishes and methods to ensure Hap Chan remains in the forefront of delighting loyal customers.

Hap Chan is set to become the leading Chinese food chain in the Philippines. Hap Chan endeavors to share its expertise in Chinese restaurant operations with reputable entrepreneurs who wish to give Filipinos the pleasurable experience of authentic Hong Kong tea house dining.

Hap Chan welcomes upstanding entrepreneurs to the Hap Chan way of doing business. A 7-year franchise with Hap Chan Trading & Management Corporation ensures continuous and long-term expert support for your business.

HAP CHAN TRADING & MANAGEMENT CORP. opens the possibility for dynamic entrepreneurs with a strong desire for success to invest in a franchise for HAP CHAN TEA HOUSE, one of the fastest growing Chinese Dine-in Restaurant Chains with presently 13 outlets in Metro Manila in operation.

* Minimum Space Requirements: 150 Square Meters
* Total Investment: P 6 - 9 million (including franchise fee)
* Franchise Package :
o Right to name
o Proprietary marks
o Site selection approval
o Architectural Design
o Construction Supervision
o Training
o Procurement Program
o Operational Manual
o Pre-opening assistance
o Grand opening assistance
o Post opening assistance
o Ongoing support
* Franchise Agreement: 5 to 7 years , renewable
* Royalties: 5% on gross sales

Franchise FAQ's

How much do I have to invest to Franchise a HAP CHAN TEA HOUSE?
The Total Franchise investment for an approximate area of 150 square meters outlet is 6 to 9 Million including Franchise Fee.

To whom do you award HAP CHAN TEA HOUSE Franchises?
To people with preferable a successful professional track record, not necessarily in the food business, with emphasis on people handling skills and management. Franchisee should be motivated to succeed and be outgoing persons with entrepreneurial spirit. It is important that Franchisee accepts the pros and cons of Franchising, those who desire total control are not suitable to be franchisees.

How long will it take me to get the HAP CHAN TEA HOUSE Franchise open?
This depends on several variables; selecting a favorable location for your facility, completing training, renovation.

Will Hap Chan Trading & Management provide the site and construction of the building or outlet?
We can provide potential sites currently available, but we prefer a Franchisee who already has a proposed location. To which potential sites must be submitted to Hap Chan Trading & Management for approval. Its renovation is entirely at the expense of the Franchisee which is included in the Total Franchise Investment.

Can I remodel an existing structure?
Yes. The only requirement is that Hap Chan Trading & Management must approve all remodeling to the specifications of HAP CHAN TEA HOUSE to insure that our requirements and high standards are met.

If I lease a space, will you design the store layout?
We will furnish you with a floor plan, sketch and basic specification for a HAP CHAN TEA HOUSE. Each Franchisee is responsible for customizing the basic plan to the dimension of the proposed location.

Is the Franchisee required to purchase all supply needs from Hap Chan Trading and Management Corporation?
As a HAP CHAN TEA HOUSE Franchisee, you are required to purchase certain products and ingredients from Franchisor; all other items are purchased from approved suppliers.

How long can I have the return of my investment?
Financial viability depends on various factors such as Sales, Investment and Ability of Franchisee to effectively manage expenses. The average payback period is 2 to 4 years.

What pre-opening services do you offer?
Prior to and upon opening, an HAP CHAN TEA HOUSE representative will assist you with training personnel, ordering inventory, and arranging a Grand Opening.

What about Training?
Absolutely. Hap Chan Trading & Management Corp. has spent a great deal of time and effort developing its product and system and accepts no compromise in quality or control. For this reason, we require Franchisee, Kitchen and Dining Crew to complete our training program and demonstrate mastery of certain basic skills. The cost of training is included in the Franchise Fee.

Do you have a comprehensive manual for the operation?
Our confidential OPERATIONS MANUAL details the HAP CHAN TEA HOUSE system on every aspect of daily operation in your store.

Contact Details:

Alex Ho
Business Development
Hap Chan Trading & Management Corporation
Tel: 411 6186; 410 4009
Fax: 412 3080
Email: franchise@hapchan.com
Web: www.hapchan.com

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